Sitoo began life as an eCommerce platform but realized what the industry truly needed was a scalable solution to bring together physical and digital retail - and make Unified Commerce a reality.

Today, Sitoo, the cloud-native Unified Commerce Platform anchored by POS, helps global fashion and lifestyle retailers create positive shopping experiences every time and everywhere. Driven by the belief that shopping should be simple and seamless, Sitoo enables retailers to unify all physical stores and online sales channels in real time.

Sitoo is part of the prestigious MACH Alliance (Microservices, API-first, Cloud-native Saas, Headless) and, with game-changing retail tech and a mobile-first POS, gives retailers the foundations and the flexibility they need to run their retail business on their terms.

The fast growing tech company based out of Sweden also has offices in Denmark, UK, and the Netherlands. The POS is compliant in 40+ countries and trusted by 300+ brands and retail chains in Europe, Asia-Pacific, Middle-East and North America.